The trend started with Kenner's offers on Star Wars toys in the '70s:
In the '80s, "Pizza Points" could be found on the back of Teenage Mutant Ninja Turtle toys:
They were redeemable for prizes like this inexplicable life vest:
And these stuffed turtles that look like knock-offs:
Transformers proof of purchase points had the uninspired name of "Robot Points":
Which bought you awesome figures like this:
And less awesome figures like Reflector here:
G.I. Joe toys had "Flag Points" on them:
Which could be used to buy exclusive promotional figures:
And this special edition of Cobra Commander:
It wasn't just toys. Kool-Aid had one of the best point systems around:
With some of the best prizes around:
Like this inflatable Kool-Aid man:
And their own branded video game:
Everyone remembers thumbing through Pepsi Stuff catalogs every year:
Nothing cooler than a branded leather jacket:
And of course, anyone who grew up with smokers will remember "Camel Cash":
The prizes were always really strange, like this pyramid clock:
And this brass box and camel necklace:
Except for this silk jacket. That's actually the coolest:
