Rolly

A dancing MP3 player with built-in speakers.

With the iPod dominating the market, Sony goes in another direction: The MP3 player as robotic friend and mobile party (with lights!).

Editorial note: Whoa! You've found a super-old post here on BuzzFeed, from an earlier era of the site. It doesn't really represent where we are anymore, and may in fact be totally broken, but we're leaving it up as a part of our early history.

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