BUSINESS BUZZ – Don’t get all excited, there’s nothing to see here. You may have noticed an ad campaign online over the last month or so for a TV show called Scarlet, starring Natassia Malthe. As it turns out, there is no show, only a new line of LCD HDTVs from LG, as disappointed celebrities like Lindsay Lohan found out at last night’s “premiere.” Ha ha! Hoaxes: The new marketing frontier.

The Best Links:

1. “The nontraditional campaign hasn’t exactly ignited “Scarlet” fever online”
2. No, There’s No Show. Move Along
3. New Fake Show Pushes New Real LCD HDTVs
4. S C A R L E T - The Official Site (For the TVs!)
5. OMFG - They Tricked Lindsay Lohan and People From “The Hills”!!
6. “Things Aren’t What They Seem” Turns Out to Be Boringly True

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